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Mexican Construction Market Set to Thrive in 2014, Giving Way to New Kryton Website

Canadian manufacturer and pioneer of crystalline concrete waterproofing products worldwide, Kryton International Inc., has launched a new website specifically for the Spanish speaking market.

Vancouver, BC – January 19, 2014 Concrete waterproofing manufacturer, Kryton International Inc. has launched a new Spanish Language version of their website (www.kryton.mx) to meet the needs of their growing Mexican and South American markets.

Although the Mexican construction industry has been in a contraction in 2013, the prognosis looks to positive growth for 2014. The industry is expected to grow 4.5% in 2014, generating 300,000 jobs, according to a report by Mexican chamber of construction, CMIC.

In 2013, Kryton was involved in at least thirteen major projects in Mexico and South America, including Espacio Minerva in Guadalajara, Jalisco MX, Universidad San Carlos in Guatemala, and Trend City Center in Porto Alegre, Brazil, to name a few. Kryton made the move to invest in the new website, due to the increased demand in many of these regions for value added products. Sustainability is becoming a growing concern as developers look to create longer lasting, more durable infrastructure. Permeability of concrete is a major cause of deterioration, and the resulting repairs or replacement time and costs can take precious resources away from growing cities.

Since 1973, Kryton has been the leading manufacturer of concrete waterproofing products, using their proprietary integral crystalline formula – Krystol. This success has taken the company to a global level, with offices in Canada, China, India, Dubai and the UK.

“Being aware of unique regional needs has allowed Kryton to better service our customers.” says Kevin Yuers, Vice-President of Kryton. “We want to ensure that every customer involved in a project, including the owner, consultants, contractors and concrete supplier will have the best possible experience from our concrete waterproofing systems. We accomplish this through superior performance and exceptional, personalized customer support.”

Kryton International Inc. entered the South American market in 2011. Since then, Kryton products have been used as the concrete waterproofing solution in countless high-profile projects, such as Plazo Carso, Canal Santa Lucia, Trend City Center, and the Baitun and Bajo de Mina Dams.

About Kryton International Inc.
Kryton International Inc. provides the most effective concrete waterproofing systems in the world. With over 40 years of experience, 50 distributors worldwide, and more than 10,000 successful waterproofing projects, Kryton is recognized and acknowledged as the leader in taking the risk out of concrete waterproofing globally.

Learn more at www.kryton.com, or visit our new Spanish language site at www.kryton.mx.